
Good Roots Featured on Good Morning Washington
Good Roots on Good Morning Washington
What a day! We're excited to share that Good Roots was featured on ABC7's Good Morning Washington on March 2, 2026. Erica joined the show to talk about why the app was built and how it's helping expecting mothers navigate one of the most stressful parts of pregnancy, grocery shopping.
You can watch the full segment and read the article here: New Good Roots app aims to ease pregnancy food struggles with safer grocery picks
What We Talked About
The conversation covered what so many expecting mothers deal with every day, standing in a grocery aisle, staring at an ingredient list, and wondering if what you're about to buy is actually safe for you and your baby.
Here's what was shared on the show:
- Why grocery shopping during pregnancy is so stressful. Between conflicting advice online, ingredient lists full of things you can't pronounce, and well-meaning but outdated guidance, most moms end up guessing or
- How Good Roots works. Scan any product barcode and the app breaks down every ingredient, checking each one against a research-backed knowledge base of nearly 6,000 ingredients. Every verdict links back to published research from the FDA, ACOG, and CDC.
- Personalization for your pregnancy. The app adjusts results based on your trimester, dietary preferences, and health conditions like gestational diabetes or preeclampsia.
The Research Behind the App
Good Roots isn't built on opinions or blog posts. The app's ingredient knowledge base includes 868 individually researched ingredients with nearly 6,000 total lookup keys. Each ingredient includes safety guidance for every stage of pregnancy, from planning through postpartum and breastfeeding.
Every verdict cites its source. If the FDA says to limit caffeine to 200mg per day during pregnancy, that's exactly what Good Roots tells you, with the citation to back it up. If you want to understand what's in the food you're buying, check out our Foods to Avoid During Pregnancy guide.
Good Roots is available on the App Store for iPhone. Download it at usegoodroots.com/download and start scanning with confidence.
Thank You
A huge thank you to the Good Morning Washington team at WJLA ABC7 for having us on the show. And thank you to every mom who has downloaded Good Roots, sent feedback, and helped us make the app better. We're building this for you and we're just getting started!